Inspiring interviews + episodes helping shape the future for accountants + professional service providers.
Tune into the ‘In Demand Accountant’ podcast series
In an industry where the rules have been written decades ago and the world of business keeps changing, how do accountants like us, grow our firms and its people to its full potential, stay agile and ahead of the game?
How do we build scalable businesses, create working cultures no one wants to leave, win new clients, stop trading hours for dollars and establish ourselves as our client’s central advisors? That’s the question and this show explores the answers.
Hosted by Sam Dean who is on a mission to renovate and modernise the accounting industry and help ambitious accountants like yourselves, double your revenues, work less hours and enjoy life even more.
Stay tuned and enjoy some brave conversations.
Listen now
Episode notes
Episode 35: The Power of Professionalism (In Demand Accountant Part 6)
Sam explores the concept of Professionalism and why it's a crucial part of being an In Demand Accountant.
Sam covers how her understanding and thoughts on the concept have changed over time, and which of the two main aspects of professionalism that our industry needs to work on. She also explains the little everyday actions that can whittle away your professionalism, plus the three attributes of the way our industry already works that is a strength of our professionalism.
Episode 34: The Digitalisation of the Accounting Industry, with Richard McArtney
Sam Dean interviews Richard McArtney from Bentleys Newcastle about his reflections on the last 20 years and future predictions for the Australian Accounting Industry.
Sam and Richard discuss his career journey from Industrial Chemistry to Retail Business to Accounting Partner, and how his prior business experience helped his work as an accountant.
Episode 33: The Truth about Brave Leadership (In Demand Accountant Part 5)
In Episode 33, Sam explores the concept of Brave Leadership. She covers what brave leadership is, how to get started and why it's such a crucial part of being an In Demand Accountant.
Sam explains why you are a leader even if you don’t have a leadership role at work, plus the 5 attributes of brave leadership. These 5 attributes of a brave leader are: being accountable, having difficult conversations, never compromising values, putting resources where your mouth is and giving your job away.
Episode 32: GST Anniversary and 20 years of disruption in the accounting industry
Sam reflects on 20 years of disruption in the accounting industry, since the introduction of the GST 2 decades ago, plus what's important for accountants and advisors in the future of the industry.
Sam explores what has and hasn’t changed for the accounting industry since 2000, and why accountants haven’t had to shift from the common deadline-driven, reactive behaviours—yet! She explains what the industry can learn from the disruption of the last 20 years about our clients’ needs, and why we must educate them both around financial literacy and basic business habits.
Episode 31: Emotional Intelligence and Empathy (In Demand Accountant Part 4)
Sam covers another element of the In Demand Accountant: emotional intelligence and empathy. Vital soft skills for accountants in navigating conversations and relationships with clients and their teams.
Episode 30: Growing an Accounting Firm During a Pandemic by Being a Real person, with Annette Tasker
Sam and Annette have been working together for the past four years and Annette really demonstrates the In Demand Accountant attributes, particularly around the empathy and emotional intelligence piece.
Annette also brings a vast range of business experience to the job, and not only does she generously work with her clients, she gives back to the industry as well.
Episode 29: Being Ambitious Accountants With Clear Vision (In Demand Part 3)
Sam covers another characteristic of the In Demand Accountant: being ambitious. This is so important, especially at this time when many of us are feeling fatigue and the fallout from the last three months implementing the government stimulus package and responding to COVID-19.
Episode 28: Mastering efficiency habits (In Demand Accountant Part 2)
In this episode, we’re talking about efficiency loops and the habits you can set up around efficiency in what you do every day. These include the conversations that you have, how you set up your day, the decisions that you make throughout the day, the rest that’s required for efficiency, and also knowing your ‘efficiency magic’.
Episode 27: Collaborating + cultivating in demand teams, with Amanda Kenafake
Sam has a brilliant conversation with Amanda Kenafake, from Power Tynan, an In Demand Accounting firm in Toowoomba, Queensland.