Inspiring interviews + episodes helping shape the future for accountants + professional service providers.
Tune into the ‘In Demand Accountant’ podcast series
In an industry where the rules have been written decades ago and the world of business keeps changing, how do accountants like us, grow our firms and its people to its full potential, stay agile and ahead of the game?
How do we build scalable businesses, create working cultures no one wants to leave, win new clients, stop trading hours for dollars and establish ourselves as our client’s central advisors? That’s the question and this show explores the answers.
Hosted by Sam Dean who is on a mission to renovate and modernise the accounting industry and help ambitious accountants like yourselves, double your revenues, work less hours and enjoy life even more.
Stay tuned and enjoy some brave conversations.
Listen now
Episode notes
Episode 13: Takeaways from my conversation with David Masefield
Sam looks at how we might take what David Masefield taught us about using a knowledge based model (his blog) to educate his market and drive business to gaps in the market outside the sale of the traditional big ticket market and how we can parallel this to think a little differently about how we offer services.